Saturday, 18 December 2010

Friday, 3 December 2010

Collars as a brand identity

Looking for collars that can serve as a brand identity I found two examples which make brands recognisable.

One of them is Bench.
This collar makes the brand recognisable not because of the brand name on it but due to its shape.
We can identify the label even if we hide the brand name.


Bench. , 2010
available from

Another one example has a really strong identity - CHANEL's cardigan.
Despite that it is collarless, it has a strongly recognisable neckline.

available from


"Standing 75 feet tall, and made of wood and painted to resemble concrete, the Chanel cardigan jacket was the eye candy of the Chanel Spring 08 Haute Couture show in the Grand Palais, in Paris. As you might have guessed, the models got ready right inside of it, and stepped out of the rotating jacket unto the circular runway. "Lagerfeld’s idea was to show that the jacket was only the best-known of Chanel’s creations."

Thursday, 2 December 2010

Scarlet Buckle Neck Knit

A bardot-effect ribbed neckline featuring a fabulous black buckle and contrast scarf-effect side drape.
Precis Petite, 2010

Sunday, 28 November 2010

Karen Millen

I like very much the collar of this elegant coat. It looks really feminine and stylish.
One end of the collar can be pass through the hole of the other end.
I wanted to buy this coat but, unfortunately, even the smallest size was big for me. So I can enjoy it just having in my blog.
cute 1940s coat brown
Karen Millen, 2010

available from

Tuesday, 23 November 2010

33 cotton dolls

A collar from the exhibition 30 Years of Japanese Fashion

Fumito Ganryu/Comme des Garcons
Spring/Summer 2008
Ivory polyester knit dress with
thirty-three dolls made of white cotton

I printed this image from the book: Future Beauty. 30 Years of Japanese Fashion.
By Akiko Fukai, Barbara Vinken, Susannah Frankel, Hirofumi Kurino
(c) Barbican Centre. City of London.